Category Archives: Announcements

Transmedia: Who Invited the Lobsters Anyway?


A new piece, the first in a long series I’ll be doing for my friend Nick Belardes new literary start-up. Wherein, I don the mantle of Jack Smith, reborn!

Transmedia: Who Invited the Lobsters Anyway?

Also just noticed this article which just showed up on Reality Sandwich:

And this one at French magazine Internet ACTU: (you’ll need to translate)

That IMDB Thing


Apparently some of you have a Google Alert for the term “Ong’s Hat” and therefore have seen the recent addition to IMDB. Specifically this listing (you’ll need IMDB Pro to see complete information).  I had planned on doing a full interview with the two people responsible for this new venture when they return from shooting in Europe and I still plan on doing that. So, you’ll have to wait for that post for more info, but in the meantime, I’ll fill you in on a few “who and what”  details.

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Taking Back Transmedia

From the Eyeless Owl


“Might we contrive one of those opportune falsehoods … so as by one noble lie to persuade if possible the rulers themselves, but failing that the rest of the city.”

- Plato in The Republic

“If you read it, you will be infected. If you are infected you will be InFicted. If you are InFicted, you will get UnFucted. “

- Joseph Matheny

Those who entered the digital world in the late 80’s and early 90’s were introduced to a nearly unfathomable host of possibilities for media and creativity. DVD’s offered the potential for integrative experiences that tracked user preferences and allowed for multiple story formats which changed with each viewing based on previous use, virtual reality models held the possibility for turning these experiences fully immersive, cell phones and wireless technology promised an unthought of openness to it all, and the internet allowed everyone to dream of a fully connected, creative global conversation that synchronized each aspect into a beautifully coordinated whole. Looking back on those dreams in light of growing concerns over surveillance, advertising, neuromarketing and the like one might wonder what happened to turn the dream into a lousy cold war sitcom.

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The Surprising Online Life of Legends

A very interesting article/review of Legend-Tripping Online: Supernatural Folklore and the Search for Ong’s Hat.

From The Chronicle of Higher Education: Now, from the you-can-learn-something-new-every-day files, comes Michael Kinsella’s Legend-Tripping Online: Supernatural Folklore and the Search for Ong’s Hat.

Read it here:

From the article:

The response of Joseph Matheny to Legend-Tripping Online suggests the success of Kinsella’s read on the Incunabula Papers. On his Web site, Matheny wrote that Kinsella “did an excellent job and only missed the mark with two or three of his conclusions,” which Matheny said he would clear up by writing a complementary account.

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Long Overdue Facelift

We’ve upgraded the Incunabula site for 2012. Hopefully it will be a bit neater and more organized for you to find what you need here.

  • We still need to add some graphics and expand on some text areas to several pages to make it more “shiny”.
  • We did make the site mobile friendly so you can browse it on your phone easily.
  • We’ll try and update news more often in 2012 then we have recently and we’ll be announcing new books and other media projects here soon.
  • We’ll also be updating the library page soon with a bevy of books for you to read and enjoy.
If you see something broken or missing, don’t hesitate to drop me a line at jmatheny AT

Enjoy and happy 2012!

Free Versions of Ong’s Hat: Incunabula

Here’s some free versions of Ong’s Hat for Kindle and as an ePub (for iPad, Nook, Sony Reader, Adobe Dimensions, et al). I’ll be putting these up on the newly redesigned (see design here) in 2012. Thought you might want to grab one now as my holiday present to you. Thanks to Matt for doing the great work to get these done. If you would like your Kindle edition (free or otherwise) of Ong’s Hat signed it is now on Kindlegraph.



Also on and Smashwords

Also, David wrote a nice article over here where he gave me some props.

Another Mirror at the End of the Road

I have an article on Mel Lyman and the Lyman Family in the next issue of “Another Mirror at the End of the Road” sometime in November/December (depending on when it makes it to your mailbox).

If you don’t know about “Mirror” I highly recommend it as a magazine of “High Weirdness”. I read every issue, cover to cover when it arrives in my mailbox. It is a print only publication and handily comes with a with standard three hole punch so you can collect them all.

Check out Coincidence Control Network pilot episode

Welcome to the pilot episode of CCN, a weekly show that examines emerging countercultures, fringe science, Magickal happenings, and other strange blips on the social landscapes that we all occupy.

This week we examine: The Occupy Movement, Metallica and Lou Reed, killing for Star Wars toys, the occult significance of the Statue of Liberty, and The Exegesis of Phillip K Dick.

Personel – Joe Nolan, Kim Monaghan, and Ken Eakins.

Check it out at Sitting Now or Alterarti.

I’ll be on the next and other episodes of this show. (Had a GMT/PST brain fart). I also came up with the name.


As already expressed over at

I have decided to close down I will be moving on and forming a new group with physical meetings in the California wilderness. I will be calling this group Ma-Gur (from the Sumerian) and will announce it’s schedule, locations and website in 2012.  It will be an integration of ideas and techniques I learned from people like Hyatt, Wilson, Channon and many others. I’ll be extending and adapting those ideas to fit the current gestalt. If you’re interested in finding out more about Magur, email me at jmatheny AT

The new symbol for Ma-Gur.

The new Ma-Gur Symbol

On myths and dreams and all things that go bump in the night

You may recall that back in July, Michael Kinsella published a text book titled: Legend-Tripping Online: Supernatural Folklore and the Search for Ong’s Hat (great review here) and I in turn promised to write a companion paper to clarify a few of the conclusions in his tome that I felt needed expansion or slight course correction.

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Ong’s Hat eBook Now on iTunes

Ong’s Hat: The Beginning is now available on iTunes for your iPad, iPhone and other ePub compliant readers. It is reasonably priced at$4.99 USD.

I will also be releasing an official audiobook through later this year.

All this is in preparation for a new Ong’s  Hat spin-off novel (a sort of meta-sequel) that is in the works for release early next year.

In the meantime, enjoy the “beginning” in your favorite format.

Get it here



by Burcu S. Bakioğlu

Accepted by the Graduate Faculty, Indiana University, in partial fulfillment of the requirements for the degree of Doctor of Philosophy.

A paper [PDF] that uses copious quotes from This is Not a Game: A Guide to Alternate Reality Gaming and has  section about the Ong’s Hat project.

I found it rather interesting.

Thriving Underground Website Anonymously Markets Illegal Drugs

I’m cited as an “expert” in this article by my old friend David Jay Brown. It’s about Bitcoin and Silk Road.

Read it here: The Silk Road website uses an anonymous browser, untraceable currency, shifting servers and an encrypted Web address to allow for a thriving illegal drug trade on the Internet.

To learn more about Silk Road, and about the Bitcoin economy that fuels it, I interviewed transmedia writer/artist Joseph Matheny, who is an expert on computer encryption and the underground Internet economy. According to Matheny, ordering from Silk Road is generally safe, if you know what you’re doing and take the proper precautions.

Now see me blather and spew on Kindle as well!

Just an update: Some titles I wrote and/or contributed to are now available on Kindle.

Everything on hiatus

Fear and Loathing, Hukilau and all other public  projects are on hold for me for a while. I will be back with more shows and more public work with Hukilau (more on that later) but for now I am working on some stealth projects which will eventually tie into my public projects. Meanwhile, be well and try to go out side once in a while. Going outside and texting on your phone doesn’t count. ;-)

To clarify: No, I am not quitting or shutting down Alterati and/or Hukilau. I am merely taking a break to do some other projects that will eventually tie back into both Hukilau and Alterati. Everyone else at both organizations will continue to contribute to their respective projects. Thanks.

The Long And Winding Road

A rambling goodbye of sorts

Wow, has it been a long and winding road. Hard to believe it’s been 6 years already since I was asked by Dr. Grey to join in his efforts to make Greylodge a cutting edge source for “unobtainium” on the Internet.
Since that time, we have achieved a lot and hosted a lot of traffic and downloads. I dare say we even helped to pioneer the concept of providing curated hard to find art as a public service. Read the rest over on Greylodge

New Book Coming Out: Rebels and Devils

Rebels & DevilsRebels & Devils

The Psychology of Liberation

edited by Christopher S. Hyatt, Ph.D. introduced by S. Jason Black foreword by Nicholas Tharcher contributions by William S. Burroughs Joseph C. Lisiewski, Ph.D. Timothy Leary Ph.D., Robert Anton Wilson, Austin Osman Spare, Genesis P-Orridge, Aleister Crowley, Joseph Matheny, Peter J. Carroll, Israel Regardie, Jack Parsons, Phil Hine, Osho, and many others.

I feel honored to be included in such rebellious company. Available Now.