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Some of the things I have achieved as an inventor, creator, product manager, CEO, CTO, writer and artist include: Playing a role in establishing and evangelizing standards and practices such asPDF, DVD,  Podcasting, ARG and digital video. I am an  inventor . I have designed apps for iPhone, iPad and other mobile platforms [1] [2] [3]. I am a published author of screenplays, white papers, technology, sci-fi, marketing and gaming books.

My pioneering work in Transmedia is chronicled in the University level textbook: Legend-Tripping Online: Supernatural Folklore and the Search for Ong’s Hat – University Press of Mississippi (May 17, 2011) Also see here.

I have also been the executive producer and originator of the Santa Barbara International Film Festival Podcast the first film festival to podcast from the event and  the executive producer/director of the Los Angles Film Festival podcast .

I was one of the two founders/curators of the Greylodge Podcasting Company, a Independent film review site covered on MSNBC, Wall Street Journal Boing-Boing and Torrentfreak as well as a founder of Piltolite/Hukilau.

I  was the  podcast editor at TheNervousBreakdown.com.

I have staged and orchestrated very successful, large scale, mass media Alternate Reality Game/Transmedia style projects since the mid-80s, utilizing print, phone, fax, email, Internet, advertising, video, film, audio, CD ROM, DVD, and on-demand media. My work has been featured on CBS Marketwatch, CNN, CNET TV, Kiplinger’s, The Wall Street Journal, The New York Times, NHK, MTV, PBS, LA Times, Clear Channel Radio, BBC, MSNBC,  Boing-Boing, and many other weekly newspapers, trade magazines, local and regional radio, television and newspapers.

Recently, my work was profiled in Games(TM) magazine, where it was said of my work, Ong’s Hat:
Ong’s Hat was more of an experiment in transmedia storytelling than what we would now consider to be an ARG but its DNA – the concept of telling a story across various platforms and new media- is evident in every alternate reality game that came after.

The Incunabula Papers CDROM was recently included by invitation in the BNF (Bibliothèque nationale de France) digital art collection.



Latest Articles and News

Latest Interviews and Reviews

Incunabula/Ong’s Hat Specific Interviews


Audio Works

Theater/Video Works

Transmedia Works 



List of books as archived by Goodreads (doesn’t include audio/video works)

List of books and A/V as archived by Amazon (does not include some collaboration and out of print works)

Various media works archived on Archive.org 

If you’re a good boy and you follow the rules, if you learn how to speak passively and inoffensively, if you can convince some other poor sleepwalking sap that you are possessed with an almost unhealthy desire to provide outstanding customer service or increase operational efficiency through the improvement of internal processes and effective organizational communication, if you can say stupid shit like that without laughing, if your record checks out and your pee smells right—you can get yourself a J-O-B. Maybe you can be the guy who administers the test or authorizes the insurance policy. Maybe you can be the guy who helps make some soulless global corporation a little more money. Maybe you can get a pat on the head for coming up with the bright idea to put a bunch of other guys out of work and outsource their boring jobs to guys in some other place who are willing to work longer hours for less money. Whatever you do, no matter what people say, no matter how many team-building activities you attend or how many birthday cards you get from someone’s secretary, you will know that you are a completely replaceable unit of labor in the big scheme of things.

If you’re a good boy, if you’re well groomed and have a J-O-B and you learn to say the right things, maybe you can convince a nice girl to let you give her a baby and help her pay for it. If that’s not your thing, you can spend your money getting drunk or busy yourself trying to hump whatever piece of ass strikes your fancy. Sex, after all, is social in the bonobo masturbation society. You’ll have the hard won “right” to rub yourself against whatever makes you feel good, as long as you follow the rules.

If you’re a good boy, you can curl up in the womb of your safe little Soviet-nouveau bloc apartment with your comfy stuff and enjoy your measured indulgences, your gourmet food, your micro-brew. You can busy yourself trying to master the art of erasing your own carbon footprint, or you can do your part by biking to work, weaving recklessly through a barrage of trucks and cars that could crush you for the sheer thrill of it. Maybe you’ll take a class and get your permit and after another clerk confirms that you are competent enough to be licensed and properly insured, you’ll be able to do something really crazy like ride a motorcycle. Maybe you’ll pay someone to let you play a game or run a race or put on a safety harness and climb fake rocks. If not, you can always watch someone else do it on TV. Maybe you’ll get yourself worked up about some petty inequity or injustice and participate in some non-violent resistance. Maybe you’ll convince yourself that you are making a difference by standing in the same place with other people and shouting angrily at people who don’t care. If you prefer, you can get online and vent your confused, impotent, vainglorious rage by playing the anonymous tough guy on some blog or forum. Or you can just say “fuck it” and spend all of your money on video games that give you the vicarious thrill of slaughtering hordes of aggressive “others.” You can obsess over your fantasy football team. And there are always hobbies. You can find yourself something harmless and inoffensive to pass the time. Perhaps gardening. You can start a band or tinker with cars. Become a movie buff. You can paint little figurines of warriors. You can even get dressed up in costumes and do live-action role playing.

Whatever you do, just find some way to busy yourself.

– Jack Donovan


The first study of the man who wants to be a poet in the knowledge of himself, complete. He looks for his soul, inspects it, tests it, learns it. As soon as he knows it, he must cultivate it! It seems simple: in every mind a natural development takes place; so many egoists call themselves authors, there are many others who attribute their intellectual progress to themselves! — But the soul must be made monstrous: in the fashion of the comprachicos [“kidnappers of children who mutilate them in order to exhibit them as monsters”], if you will! Imagine a man implanting and cultivating warts on his face.
I say one must be a seer, make oneself a seer.
The poet makes himself a seer by a long, gigantic and rational derangement of all the senses. All forms of love, suffering, and madness. He searches himself. He exhausts all poisons in himself and keeps only their quintessences. Unspeakable torture where he needs all his faith, all his superhuman strength, where he becomes among all men the great patient, the great criminal, the one accursed — and the supreme Scholar! — Because he reaches the unknown! Since he cultivated his soul, rich already, more than any man! He reaches the unknown, and when, bewildered, he ends by losing the intelligence of his visions, he has seen them. Let him die as he leaps through unheard of and unnameable things: other horrible workers will come; they will begin from the horizons where the other one collapsed! -Rimbaud


Et in Cascadia ego

“I’ve seen horrors… horrors that you’ve seen. But you have no right to call me a murderer. You have a right to kill me. You have a right to do that… but you have no right to judge me. It’s impossible for words to describe what is necessary to those who do not know what horror means. Horror. Horror has a face… and you must make a friend of horror. Horror and moral terror are your friends. If they are not then they are enemies to be feared. They are truly enemies. I remember when I was with Special Forces. Seems a thousand centuries ago. We went into a camp to inoculate the children. We left the camp after we had inoculated the children for Polio, and this old man came running after us and he was crying. He couldn’t see. We went back there and they had come and hacked off every inoculated arm. There they were in a pile. A pile of little arms. And I remember… I… I… I cried. I wept like some grandmother. I wanted to tear my teeth out. I didn’t know what I wanted to do. And I want to remember it. I never want to forget it. I never want to forget. And then I realized… like I was shot… like I was shot with a diamond… a diamond bullet right through my forehead. And I thought: My God… the genius of that. The genius. The will to do that. Perfect, genuine, complete, crystalline, pure. And then I realized they were stronger than we. Because they could stand that these were not monsters. These were men… trained cadres. These men who fought with their hearts, who had families, who had children, who were filled with love… but they had the strength… the strength… to do that. If I had ten divisions of those men our troubles here would be over very quickly. You have to have men who are moral… and at the same time who are able to utilize their primordial instincts to kill without feeling… without passion… without judgment… without judgment. Because it’s judgment that defeats us.” –Apocalypse Now: Col. Kurtz’s monologue on war and horror

Reality Hacker | Artisanal Legend Crafter | Feral Scholar | Collarless Dog | Gamecaller | Mytho-Poetic Bricoleur | Labyrinthos Mythologicus Architect | Transgressive Storyteller | Caput Gerat Lupinum