Category Archives: Interviews

The Rise Of The ARG: games™ investigates alternate reality games and what the future has in store for the curious experiment.


Game magazine: Issue 135, available now at newsstands, print or digital. The article runs about 6 pages, with citations to Incunabula/Ong’s Hat and myself throughout.

Complete article here: The Rise Of The ARG: games™ investigates alternate reality games and what the future has in store for the curious experiment. 

Here is a small excerpt (used with permission) from that article:


“But what exactly is an ARG? For the community, that definition is largely rooted in the ‘this is not a game’ aesthetic. ARGs are games that do not acknowledge that they are games; they pose as alternate realities hidden away in streams of dormant internet code. Their stories exist not in unified narrative, but are spread across phone lines, email addresses, websites and any other forms of media that the puppetmasters – that is, the game’s creators – deem to be useful. ARG’s exist in real-time as constantly evolving, potentially boundless storytelling experiences.

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Thriving Underground Website Anonymously Markets Illegal Drugs

I’m cited as an “expert” in this article by my old friend David Jay Brown. It’s about Bitcoin and Silk Road.

Read it here: The Silk Road website uses an anonymous browser, untraceable currency, shifting servers and an encrypted Web address to allow for a thriving illegal drug trade on the Internet.

To learn more about Silk Road, and about the Bitcoin economy that fuels it, I interviewed transmedia writer/artist Joseph Matheny, who is an expert on computer encryption and the underground Internet economy. According to Matheny, ordering from Silk Road is generally safe, if you know what you’re doing and take the proper precautions.

The GSpot: Mark Mallman

Joseph Matheny in conversation with the diversely creative spirit, Mark Mallman.

Listen here.

“Criminally under appreciated” and “The greatest indie songwriter you’ve never heard” are both phrases written in the past 12 years of Mark Mallman’s professional career.  He’s opened for the likes of Donovan, Of Montreal, Cat Power, Green Day, Howie Day, Linda Ronstadt, Tegan and Sara, and Guided by Voices to name a select few.  His songs have been featured on This American Life, MTV, VH1, MSNBC, Current Television, and Public Radio International.  In Minneapolis, he boasts a star on the side of First Avenue Nightclub.  He is also featured contributor in the book “Music Theory for Dummies”.

As front man for Kindercore records electro/house/rock act, Ruby Isle – or composer for major motion picture trailers such as 10000bc, Adventureland, The Hitcher, and The Haunting of Molly Hartley – Mark Mallman has accomplished more creatively than most artists twice his age.  Unlike ANY other artist, he’s performed the longest rock song ever written, a piano solo with the rear tire of a full sized motor scooter, and for 10 hours inside of a refrigerator box.  His newest release, “Invincible Criminal”, was released  fall of 2009 on Badman Recording Company (My Morning Jacket, Starf***ker) .

Cup of TNB: Erika Rae

Cup of TNB host Joseph Matheny talks to author, TNB contributor, and editor Erika Rae

ERIKA RAE is the author of IN A HANDBASKET: NOTES FROM A RECOVERING EVANGELICAL (forthcoming from Emergency Press, 2011). She is also a nonfiction editor at When she is not whipping one of her 43 children and denying them bread with their broth, she runs a WISP with her husband from their home in the mountains just outside Boulder, CO. She has a Masters in Literature and Linguistics from the University of Hong Kong and is still not quite sure why she did that. She loves kung fu, archery, drinking red wine and believes that the words ‘chocolate’ and ‘Hershey’s’ have nothing to do with one another. She can also compliment your hair in Cantonese. You can friend Erika on Facebook or Twitter @ErikaRae.

For more information about The Nervous Breakdown check out TNB in the LA Times or ABC.

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Cup of TNB: Chris Illuminati

Cup of TNB host Joseph Matheny talks to TNB contributor and author Chris Illuminati. (Yes, that’s his REAL name)

Writer CHRIS ILLUMINATI has lived in Lawrenceville, in central New Jersey (also Jon Stewart’s hometown), his entire life. He is a regular contributor to such popular men’s sites and publications as,,,, and Penthouse, although he’s also written for Cosmopolitan (go figure). His many humorous perspectives can be found at his own blog (, and he scopes out trends, dishes advice, and blogs about a number of subjects on a daily basis for, the web site for three suburban Philadelphia newspapers owned by Calkins Media. Illuminati is co-author of the humorous new assertiveness guide for men, A**holeology: The Science Behind Getting What You Want – And Getting Away With It (Adams Media), which was recently featured on TMZ, in OK! Magazine, and a bunch of other celebrity sites just because some hunk from the Twilight saga was photographed reading it while sitting in a tree. Illuminati is a 2000 graduate of Rider University. He and his wife are expecting their first child, a son, in March 2010.

For more information about The Nervous Breakdown check out TNB in the LA Times or ABC.

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Richard Nash on Publishing Past, Present and Future

Utne Reader calls Richard Nash “One of 50 Visionaries Who Are Changing Your World.” ranks him him “The #1 Twitter User Changing the Shape of Publishing.” He ran Soft Skull Press, now an imprint of Counterpoint, from 2001 to 2007, and ran the imprint on behalf of Counterpoint until early 2009. Here’s why he left. The last book he edited at Soft Skull, Lydia Millet’s Love in Infant Monkeys, was just picked as a Pulitzer finalist.

Nash now runs his own consulting business (details here) and is developing a start-up called Cursor, a portfolio of niche social publishing communities, one of which will be called Red Lemonade.

The following is an excerpt of a longer, recorded conversation between Cup of TNB host Joseph Matheny and Richard Nash that occurred on March 23, 2010. A recording of the full conversation will be featured on next week’s GSpot.

Read it on TNB

THE GSpot: Nick Belardes

Joseph Matheny in conversation with Nick Belardes about his new book, Random Obsessions and a new episode of Bound Up With Books, reviewing De Sade’s Valet by Nikolaj Frobenius.
NICK BELARDES is the author of Random Obsessions (2009) a book of oddities where you will learn that Mothman might be your big brother, Napoleon had stomach aches, and Thomas Jefferson’s grandson was an ax murderer. In 2005 he released the dark novel Lords: Part One a fictional account of the mysterious “Lords of Bakersfield.” A writer, poet and author, Belardes turned TV/online journalist overnight after blogging his way to success on Bakersfield issues. His articles and essays have appeared on the homepage of and other news sites across America. Lately, he has started to write less journalism in order to focus more on writing books and performing activist poetry that might wake up some of the lethargic brains of California’s Great Central Valley. He lives in Bakersfield, which is in the valley’s southern end. You can find Nick on Facebook and Twitter.

Schedule of upcoming shows

Listen to or download show here

Revolutionizing online video – Technoccult interviews Hukilau’s Joe Matheny

Joseph Matheny is the co-founder and CTO of Hukilau, host of the GSpot podcast, publisher of Alterati, creator of Incunabula (one of the first Alternate Reality Games), and about a million other things. He recently published in conjunction with Original Falcon Robert Anton Wilson: The Lost Studio Session. Having been interviewed by Joe 3 times now, I thought it was time to turn the tables on him and find out what he’s up to at Hukilau. Read on to find out how you can get an early look at Hukilau.

Read the rest: Revolutionizing online video – Technoccult interviews Hukilau’s Joe Matheny

Cup of TNB: Episode 6: Jonathan Evison

Cup of TNB: Episode 6: Jonathan Evison

Cup of TNB host Joseph Matheny talks to TNB editor and author Jonathan Evison.
JONATHAN EVISON is the author of All About Lulu, which won the 2009 Washington State Book Award, as well as the forthcoming novels, West of Here, and The Revised Fundamentals of Caregiving. In 2009, he received a fellowship from the Christopher Isherwood Foundation. He is the Executive Editor of The Nervous Breakdown, and an advisory editor at Knock. He blogs at Three Guys, One Book. He especially likes rabbits and beer.

For more information about The Nervous Breakdown check out TNB in the LA Times.

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The GSpot: D.R. Haney

The GSpot: D.R. Haney

Joseph Matheny in conversation with D.R. “Duke” Haney, raconteur extraordinaire and  the author of the novel Banned for Life . Also a new  In Your Ear, Psuke reviews the  Brain Science Podcast.
BANNED FOR LIFE is a novel about punk rock written over the course of nine years, both in the U.S. and abroad. It was recently (5/09) published by And/Or Press in Vancouver.

Cup of TNB: Episode #4: Lenore Zion

Cup of TNB: Episode #4: Lenore Zion

Cup of TNB is a podcast hosted by Joseph Matheny. Every few weeks, Matheny interviews authors who contribute to The Nervous Breakdown. In this episode, he talks to Lenore Zion, about writing that first novel and what comes next once you have it written.

For more information about The Nervous Breakdown check out TNB in the LA Times.

Listen here or at

I’m interviewed for the smallWorld

the smallWORLD: Joseph Matheny, Alterati

On the last edition of the small WORLD I announced that the small WORLD had found a new home on Alterati. But what is Alterati? That’s the topic of today’s show.

Our guest on today’s show is Joseph Matheny, the founder of Alterati.

Joseph has been on the small WORLD twice before: once to talk about The Incunabula Papers: Ong’s Hat and once to talk about Grey Lodge. Joseph has also worked for Adobe. Joseph has also written and contributed to many books and magazine articles, is involved in theater, television, film and video and will soon be launching Hukilau.

We’ll learn all about Joseph and more on today’s show. Stay tuned!

As always, you can reach me at or follow me on Twitter at